Why Exhibit at SMTS

1

Scale of Exhibition*In SMTS2026

The latest store facilities, materials and information services are displayed as well as food and local products of Japan and overseas. It is one of the largest scale exhibitions in Japan organized by the retail distribution industry association.

Trade Visitors

80,922

*Including concurrent shows/multi-day visitors.

Exhibitors

2,151
companies/organizations

Booths

3,671

*99 overseas exhibitors with 132 booths from 17 countries/regions

2

Quality of Visitors*Excerpt from SMTS/DTS2025 Show Report

We invite a large number of retailers including supermarkets and food distributors. Visitors are retailers VIP (CEO, owner and board member) and buyers who have the decision authority

Quality of Visitors
Quality of Visitors
3

Organizer’s Visitor Promotion

Leveraging the strengths of a retail distribution industry association, NSAJ extends invitations to a large number of stakeholders from the retail industry, including supermarkets in Japan, as well as from the food distribution sector.

  • NSAJ Network

    NSAJ carries out promotional activities utilizing the network, including inviting approximately 300 member supermarkets and securing publicity in the association's journal.

  • Invitation tickets

    Invitation tickets will be sent mainly to proprietors in distribution industry and buyers from the past visitors' data.

  • Cooperation of supporters and co-sponsors

    Among the supporting and sponsoring organizations, invitation tickets will be distributed to those groups whose members are key target visitors, seeking their cooperation in attacking attendees.

  • Advertisement and publicity

    NSAJ actively places advertisements and conducts publicity activities in industry-specific newspapers, regional papers, and other distribution-related media to attract visitors with a clear purpose.

4

Business Meetings during the Show*Excerpt from SMTS/DTS2026 Show Report

  • 1

    Business cards

    How many business cards did you get from the visitors?

    Average
    706.1

  • 2

    Business meeting

    Out of 1,
    how many had a clear intention in having business meetings at your booth?

    Average
    218.1

  • 3

    New meeting

    Out of 2,
    how many NEW business meetings did you have?

    Average
    94.8

  • 4

    Appointment acquiring rate

    How many appointments did you get?

    *Appointment total÷Concrete business meeting total

    Average
    51.5

  • 5

    Order intake rate

    How many orders did you get?

    *Order total÷Concrete business meeting total

    Average
    12.7

Download
the Exhibition Guide PDF