Evaluating system to know whether your product can be popular in Japanese market.
Rare opportunity to try out your products and receive a feedback before putting them into the market!

Outline

Target:	Products aimed at selling in supermarkets (processed food only)
Fee:	50,400 JPY (tax incl.) per product / 35,000 JPY (tax incl.) from the 2nd product *25,000 JPY (tax incl.) per product / 10,000 JPY (tax incl.) from the 2nd product if submitting all the documents in Japanese
Application:	Send application form→Receive entry sheet→Submit entry sheet→Send product sample for examination
Deadline:	Middle of October 2011
Examiner:	Buyers or experienced ex-buyers
Method:	Tasting and documentary examination
Criteria:	1. taste  2. design  3. product concept  4. novelty  5. understanding of trend 6. easiness to handle  7. ingredients and state of quality (usage of additives etc.) 8. price setup
Result:	Sent by email within 1 month after the examination

Advantages of Participation

• Honest and instructive opinions from experienced buyers---good for product development and sales promotion!
• Japanese market overview---what Japanese buyers are / are not looking for!
• Ideas for choices of products displayed at SMTS!
• Extra exposure at SMTS---high-scoring products will catch buyers’ attention at the venue!